What Does Video Cost?

Introduction:
The following descriptions and prices are meant to serve as a general guideline, for planning purposes, as to what you can expect it to cost for the development of a professional quality video. They are general industry standards and guidelines only. They are not meant to limit your choices, nor are they to be taken as Vteck Media’s specific prices or charges, nor a quote for specific services.

The price ranges shown do not necessarily reflect the cost of a Vteck Media produced video, or any other company for that matter, but are based upon price surveys of a broad range of production companies and professionals, and some generally accepted industry standards.

Basic Professional Video:
This is the simplest of professionally produced videos, and will meet the needs of people who would like to address a specific target audience with a direct message. This would include such things as a basic description of a procedure or a policy, a and client or customer testimonial or a message to employees,. This video is recorded at one location at one time, and has minimal editing to provide the final video. With this type of video there is generally no scripted content, voice-over narration or special effects.
Estimated cost: $3,000 - $4,000

Business Video:
If you want a professionally produced high-quality video, but have a limited budget, this video is for you. It offers a balanced blend of the features you need in your video, along with professional production values and a budget conscious bottom line. This type of video is good for such things as process and procedure demonstrations, documentation of system testing, corporate profiles, product promotion and advertisement, and corporate communications. With this type of video, a script is written and the program content is shot at a limited number of geographically close locations. Professional voice-over narration and music tracks are included.
Estimated cost: $6,000 - $10,000

Corporate Video:
This video delivers high production values that will give you a finished product that everyone will admire.
When you want to convey a lot of information, with top quality video, graphics and effects, in a fully scripted program, this should be your choice. Generally this type of video involves a larger number of shooting locations, using multiple lighting and sound techniques and on-location setups. This type of video is frequently used for corporate identity campaigns, extensive promotion, advertising, and corporate overviews.
Estimated cost: $13,000 - $15,000

Broadcast Video:
This is the quality of video you must have when you need to meet the demanding requirements of broadcast television, but at a cost significantly less than that of a typical TV commercial. This quality is also what you want if you desire to have the best presentation for large audiences, such as at conventions or trade shows. Typical content includes product advertisement/promotions and corporate overviews.
Estimated cost: $25,000 - $35,000, or more.